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Home Consumer Research

June Idol Group Brand Reputation Rankings Announced

globalresearchsyndicate by globalresearchsyndicate
June 27, 2020
in Consumer Research
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June Idol Group Brand Reputation Rankings Announced
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The Korean Business Research Institute has revealed this month’s brand reputation rankings for idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 100 idol groups, using big data collected from May 25 to June 26.

BTS successfully defended their position at the top of the list this month. The group scored a total brand reputation index of 12,612,921 for June, marking a 59.28 percent increase in their score since last month.

High-ranking phrases in BTS’s keyword analysis included “Jimin,” “YouTube,” and “climb back up the charts,” while their highest-ranking related terms included “release,” “record,” and “donate.” The group’s positivity-negativity analysis revealed a score of 76.02 percent positive reactions.

BLACKPINK rose to second place in the rankings with a brand reputation index of 7,789,125, marking a 76.23 percent rise in their score since May.

TWICE also saw a 45.53 percent increase in their brand reputation index this month, scoring a total of 5,954,175 for June.

Check out this month’s top 30 below!

  1. BTS
  2. BLACKPINK
  3. TWICE
  4. IZ*ONE
  5. SEVENTEEN
  6. Red Velvet
  7. Oh My Girl
  8. GFRIEND
  9. Girls’ Generation
  10. NCT
  11. WJSN
  12. EXO
  13. AB6IX
  14. (G)I-DLE
  15. ONF
  16. MAMAMOO
  17. WINNER
  18. ASTRO
  19. Super Junior
  20. Apink
  21. MONSTA X
  22. The Boyz
  23. Stray Kids
  24. TXT
  25. Lovelyz
  26. APRIL
  27. ITZY
  28. Weki Meki
  29. BTOB
  30. NU’EST

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